Sales Velocity Calculator

2026 BENCHMARKS
CPL$198
CAC$847

Step 1: Pipeline Metrics

Opportunities & win rate

Pipeline Metrics

5500
5%80%
1,000250,000

$25,000.00/month

B2B SaaS median: $85,000.00/mo

Below Median

Monthly Velocity

$25,000.00

Revenue throughput per month

Annual Projection

$300,000.00

12-month revenue potential

Pipeline Value

$500,000.00

Total opportunity value

Expected Wins

5

At 5% win rate

Monthly Revenue

$31,250.00

From current lead flow

vs Benchmark

-70.6%

Top quartile: $150,000.00/mo

Improvement Scenarios

+5% Win Rate$50,000.00/mo
-10% Cycle Length$27,777.78/mo
Velocity Performance
Bottom: $40,000.00Top: $150,000.00

Opportunity Identified

Accelerate your pipeline with Glimpss intent signals to identify ready-to-buy prospects and shorten sales cycles.

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Calculator Knowledge Base and Scientific Documentation

Quick Reference

The Scientific Model

Sales Velocity Formula

Formula

Why this approach:

People Also Ask

What is a good sales velocity?
Sales velocity varies by industry. For B2B SaaS, the median is $85,000.00/month, with top performers achieving $150,000.00+/month.
How can I improve sales velocity?
Focus on the four levers: (1) Increase qualified opportunities through better lead gen, (2) Improve win rate with better qualification, (3) Increase deal size through value selling, (4) Shorten sales cycles with better processes.
Which factor has the biggest impact on velocity?
Typically, sales cycle length has the largest impact because it's in the denominator. A 10% reduction in cycle length can increase velocity by 11%+.

Contextual ROI: The Intangibles